SEO UPDATE: GOOGLE IMPROVES ITS ANALYTICS SUPPORT FOR AMP CLIENTS, GOOGLE NOW SHOWS AMP LINKS IN ITS FEATURED SNIPPETS SECTION, A VISUAL ESSAY ANSWERS YOUR “HOW TO” QUESTIONS

12/09/17

This Weeks SEO Update

Google rolls out an update to its Analytics support for AMP clients, Google now shows AMP links in its featured snippets section on mobile search, and a visual essay answers your questions regarding “how to fix things around your house”.

Technical SEO

Google Analytics is continuing to evolve and is improving its support for customers who have adopted AMP. A new feature enables website owners to unify users to Google AMP Cache pages and non-AMP pages.

Consumer Insight

Google now shows links from AMP content in the featured snippets section at the top of its mobile search results.

Content Marketing – Content We Like

Data journalist Xaquin González Veira has worked with Google News Lab to bring us a ‘visual essay’ which shows us “how to fix things around the house” and answers other general “how to” questions.

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